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Advocacy Day and Academy for Public Service

“Never underestimate the power of a small group of committed people to change the world. In fact, it is the only thing that ever has!” – Margaret Mead NAWBO’s roots are in advocacy. This annual Advocacy Day event in Washington, D.C. allows members’ voices to be heard and helps us to understand the best ways

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New member spotlight: Donna McPherson CPA

Donna McPherson dove right into helping our NAWBO chapter after joining the organization by volunteering on the Central & Northern NJ board as our treasurer. As a certified public accountant with over 25 years of experience, Donna keeps her eye on helping her clients grow their businesses. As such, she provides business consulting, income &

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Six Tips to Find The Right Doctor For Your Aging Family Member

By Connie Pizarro, CSA What do you do if the doctor whom your aging mom or dad has been seeing for decades decides to retire? Or, your elderly parents move from another state to be closer to you and they need a new doctor? You may think your mom can just see the primary care

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NAWBO Legislative Advocacy Updates

NAWBO Legislative Advocacy Updates By JoAnn Kirby-DeFabio, VP of Public Policy   The U.S. House of Representatives has been passing some bills that affect small businesses: R. 128, Small Business Advocacy Improvements Act of 2019 – Introduced by Rep. James Comer (R-KY) and Chairwoman Nydia Velázquez (D-NY), it provides the Small Business Administration’s (SBA) Office

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Writing What Comes Naturally

When I talk about content marketing to groups, I can see shoulders start to slump. Writing? Their posture reveals that this was their worst subject at school. They have visions of filling those composition notebooks and using fancy vocabulary words. We had to figure out when to use semi-colons and colons; and how exactly do

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The Financial Stages of Life

By Helen Hogan, CFP Abraham Lincoln once remarked, “If I had six days to chop down a tree, I would spend five sharpening my ax.” This quotation can be related to many things, but it is particularly true when it comes to planning and preparation for daily life, especially in the areas of finance and

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Updates from NAWBO’s National Advocacy Day in Washington

By JoAnn Kirby-DeFabio, VP Public Policy NAWBO was founded in 1975 to open doors for women entrepreneurs by transforming public policy and influencing opinion makers. It started with twelve women business owners who met informally in the Washington, D.C. area to share information about federal contracts, access to capital and other issues related to their

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Boosting Your Business Exposure

By Caryn Starr-Gates There are plenty of tactics you can take to gain more visibility for your business. Paid advertising is the most obvious—trade or consumer journals, newspapers, radio or televisions spots, billboards (you get the idea)—but in today’s tight economy many businesses are cutting back on that route and seeking less expensive or free

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NJ Biz – ‘We just roll differently’: How women approach relationship-building in ways that foster conversation, trust

By Martin Daks, September 3, 2018 New Jersey organizations such as Business Women Networking in Charity and Education, Bergen County Professional Women’s Network and Women’s Center for Entrepreneurship Corp. are among the few that focus on connecting women. But is this a good strategy, or are female professionals missing out when they exclude nearly half of the state’s population from their

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Let’s Celebrate Hearth Month – Managing Stress

Stress should be a powerful driving force, not an obstacle.  ~Bill Phillips February is heart month – as well as a historically significant month for women in general. On February 27th, 1922, American women were guaranteed the right to vote by the United States Supreme Court. To be able to take full advantage of this

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